Born in 2020 under the creative direction of designer Florentina Agu, Hertunba quickly positioned itself as one of Nigeria’s most compelling fashion names. The brand began as a search for elegance rooted in heritage — a way to bring traditional Nigerian textiles into contemporary wardrobes. What emerged was a label that merges cultural storytelling, sustainability and modern sophistication.
Summer always shifts something in us. Our make-up becomes lighter, our wardrobes brighter, and our fragrances? They need to feel like sunshine — radiant, refreshing and effortlessly sensual. This is the season for perfumes that lift, sparkle and move with the warmth of your skin.
Founded in 2020 by designers Minenhle “Toby” Ntombela and Sithelo Mhlongo, RICHMANSKYF has fast become one of Durban’s most compelling voices in contemporary streetwear. Rooted in the rhythm of KwaZulu-Natal youth culture, the brand blends township nostalgia with polished restraint, offering an aesthetic that is as grounded as it is aspirational. RICHMANSKYF sits at the crossroads where street uniform meets luxe minimalism, where heritage speaks through modern silhouettes, and where identity is not performed, but lived.
When Rihanna introduced Fenty Beauty in 2017, the beauty world shifted. The brand’s message was simple: beauty must include everyone. That idea resonated globally — and strongly here in South Africa — where many consumers had long felt overlooked.
When NYX Cosmetics quietly disappeared from South African shelves a few years ago, it left a noticeable gap. Not just in makeup bags, but in the spirit of accessibility that the brand championed long before “inclusive beauty” became a marketing buzzword. For many of us, NYX wasn’t just a cosmetics label — it was our first introduction to pro-level artistry without the intimidating price tag.
True to her name, Tumi Powerhouse is a force of nature—blending beauty, intellect, and ambition in equal measure. A media personality, influencer, and strategic communicator with an Honours degree, she’s made her mark across fashion, beauty, and entertainment.
Founded by designer Joanna Hedley, BeachCult has become one of South Africa’s most distinctive voices in resortwear, defining the intersection between escapism, sustainability, and sensuality. Born along the Cape’s sun-soaked coastline, the brand embodies the freedom of the sea — fluid, unrestrained, and deeply rooted in the rhythm of nature.
In the heart of Johannesburg’s ever-evolving beauty scene, Bongi Mabentsela has built something that feels both modern and timeless — a sanctuary where lashes, brows, and artistry converge. As the founder and CEO of Shugarlashpro, Bongi has, in just two short years, turned her brand into one of the city’s leading lash and beauty bars. Her clients include everyone from The Real Housewives and beloved television personalities to Miss Universe titleholders — a testament to her precise eye and impeccable craft.
Tyla’s recent fashion era has been nothing short of a Chanel love story — one told in tweed, crystals, and pure star power. She’s been gliding across red carpets as if she were born under couture lights, each look carrying that unmistakable Chanel signature. From archival tweed minis to corseted micro-dresses and crystal-dusted fantasies that feel plucked from modern folklore, Tyla isn’t just wearing fashion; she’s in conversation with it. And now, in the new CHANEL film, that dialogue reaches its crescendo — Tyla steps directly into the brand’s storied codes and, with effortless poise, makes them entirely her own.
Few brands capture the harmony between luxury and intention quite like Woolies Beauty. Known for its clean formulations, ethical sourcing, and modern approach to self-care, Woolworths Beauty has become synonymous with refined simplicity — and this year’s Summer Escape event was a reflection of just that.