Valentine’s Day may be circled on the calendar as just one day, but let’s be honest, February has a way of stretching the romance. Between Galentine’s dinners, date nights, solo self-love moments, and those last-minute “just one drink” plans, there’s no shortage of excuses to lean into a little extra glam. And what better way to do it than with makeup that feels playful, confident, and very on theme?
Whether you’re going all out or keeping it soft and understated, Valentine’s Day beauty is about expression. Think flushed cheeks, statement lips, and eyes that do just enough. From classic romance to modern minimalism, these are the makeup looks worth trying this Valentine’s season.
The Classic Red Lip
Timeless, confident, and forever iconic. A bold red lip instantly elevates any look, whether paired with barely-there makeup or full glam. Keep the skin fresh and glowing, add a slick of mascara, and let the lip do all the talking.
Soft Smokey Eyes
Think less dramatic club smokey, more sultry dinner-date energy. Warm browns, deep plums, or soft charcoals blended seamlessly across the lid create a romantic, lived-in effect that works day to night.
Revolution Beauty London Re-Loaded Eyeshadow Palette, Velvet Rose
R189.00
Rosy, Flushed Cheeks
Blush is having a moment, and Valentine’s Day is the perfect excuse to embrace it. Sweep rosy or pink tones across the cheeks and slightly over the nose for that just-in-love flush. Bonus points for a cream formula that melts into the skin.
NYX Professional Makeup Buttermelt Blush My Butta Half
R221.99
Lip Gloss, But Elevated
For a low-effort, high-impact Valentine’s look, let lip gloss take the lead. Think luminous skin, softly defined brows, and a glossy lip that catches the light with every smile. Whether clear, rosy, or softly tinted, gloss delivers that effortless, just-kissed finish that feels romantic without trying too hard.
FENTY BEAUTY by Rihanna – Gloss Bomb Cream Color Drip Lip Cream
R500.00
Pink Eyeshadow Moment
From soft pastel washes to deeper rose hues, pink eyeshadow feels playful without being overdone. Keep the rest of the face neutral to let the eyes shine, or pair it with a muted lip for balance.
Revolution Beauty London Re-Loaded Eyeshadow Palette, Provocative
R145.00
Chocolate Brown Glam
Brown tones are an underrated Valentine’s favourite. Think cocoa-lined eyes, bronzed lids, and nude-brown lips. It’s warm, sultry, and a refreshing alternative to classic reds and pinks.
NARS Natural Radiant Longwear Foundation
R1,135.00
Winged Liner With a Twist
A sharp wing never fails, but this season it’s all about subtle twists. Try a soft brown liner, a flick paired with bare skin, or even a micro-wing for something chic and modern.
Revlon ColorStay Sharp Line Liquid Liner
R229.00
Monochrome Romance
Choose one shade and use it across eyes, cheeks, and lips. Soft pinks, muted berries, or peachy tones create a cohesive, editorial finish that feels intentional and effortlessly cool.
Whether you’re dressing up for someone else or just yourself, Valentine’s Day makeup is about leaning into what makes you feel good. Play with colour, keep it simple, or go full glam. There are no rules, just vibes.