From beauty must-haves and immersive brand experiences to live performances and sweet treats, Clicks Beauty Playground 2026 turned Gallagher Convention Centre into a beauty lover’s dream.
Beauty lovers had plenty to celebrate as Clicks Beauty Playground returned to Johannesburg on 17 and 18 October, bringing together some of the biggest names in beauty for a two-day extravaganza dedicated to all things skincare, make-up, haircare and self-care.
Held at Gallagher Convention Centre in Midrand, the sixth edition of the highly anticipated event welcomed more than 90 local and international brands, transforming the venue into a playground for beauty enthusiasts from all walks of life. Hosted by Pali Tembe and Sipho Alphi Mkhwanazi, the event brought together beauty, entertainment and interactive experiences, offering attendees plenty of opportunities to discover new favourites and enjoy everything the beauty world had to offer.
A beauty lover’s paradise
With so many brands under one roof, the event offered plenty of opportunities to explore, discover and get acquainted with products across the beauty spectrum. From L’Oréal Paris and Maybelline New York to Vaseline, Dove, Garnier, Dark & Lovely and The Body Shop, familiar favourites shared the spotlight with emerging local brands and exciting beauty discoveries.
The experience went beyond browsing products, with interactive brand activations, complimentary beauty services and masterclasses giving attendees the chance to learn new techniques, explore different routines and get expert advice. From skincare and make-up to haircare and grooming, the programme celebrated the many ways people express themselves through beauty.
There was no shortage of opportunities to get involved, either. Games, competitions and interactive experiences kept visitors entertained throughout the venue, with prizes up for grabs along the way. And, of course, no beauty extravaganza would be complete without a few treats. Attendees were spoiled with everything from beauty products to drinks, ice cream and sweets, while goodie bags offered an extra reason to leave with a smile.
Beauty meets entertainment
The festivities extended beyond the beauty stands, with the event’s stages bringing a lively soundtrack to the weekend. Music and beauty came together through performances from Pabi Cooper, DJ Shluda The Guru and other entertainers, keeping the energy going between product discoveries and brand experiences.
The entertainment added another dimension to the occasion, turning the convention centre into a lively gathering space where beauty enthusiasts could enjoy the music, connect with fellow attendees and take a break from exploring the many activations.
Celebrating beauty your way
Beyond the products, freebies and entertainment, Clicks Beauty Playground 2026 celebrated the diversity of South Africa’s beauty community. With experiences spanning skincare, make-up, haircare, personal care, grooming and wellness, the event reflected the many different ways people approach their beauty routines.
By bringing established international names and homegrown brands together, the Playground also created space for visitors to discover new favourites while celebrating the breadth of the local beauty industry.
Two days of beauty discoveries, feel-good experiences and memorable moments later, Clicks Beauty Playground once again made a compelling case for beauty as something to explore, enjoy and make entirely your own.
