Yearly Archives: 2025

Power Meets Poetry: Exploring the Duality of Modern Femininity in High Fashion

At George Q Studios in Wynberg, Sandton, a wave of creative energy pulsed through the space as a tight-knit team came together to produce an editorial that is as emotionally evocative as it is visually arresting. There were no rigid briefs, no ego-driven directions—just shared vision and instinct. What unfolded was a fashion story built on contrast: structured but sensual, bold yet poetic.

 

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Colour Theory & Couture: The BAM Collective’s Bold Renaissance of South African Fashion

Founded in 2019 by designer Jacques Bam, The BAM Collective is a Centurion-based label redefining South African fashion with flair, concept, and a firm commitment to individuality. Known for expressive silhouettes and kaleidoscopic colour palettes, the brand merges art-school experimentation with catwalk precision, creating garments that do more than dress the body; they celebrate it.

 

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My Favourite Things: Asisipho Cwele

Whether she’s managing productions, styling edgy fits for her feed, or brainstorming the next big thing in local film, Asisipho Cwele, better known as Asii, is a multi-hyphenate creative with her eye on the bigger picture. As the founder and CEO of Force Productions, she’s bringing stories to life across film and animation, while also working behind the scenes on other filmmakers’ projects. But that’s only one side of her hustle.

 

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From ‘Zee the Toxic’ to Amapiano Darling: Zee Nxumalo on Dreams, Growth and Going Big

She’s faced doubt, pressure, and rejection—but Zee Nxumalo never stopped believing in her voice. 

 

Now, the world is listening.

 

Zee Nxumalo’s dream of entertaining the world has blossomed into a life far beyond what she could have imagined—one filled with exciting milestones, unexpected opportunities, and a rising wave of success that continues to lift her higher. One of her proudest achievements so far is being the most nominated artist at this year’s Basadi in Music Awards, with four nominations to her name. It’s a milestone she once saw as a distant dream, something she quietly wished for but never fully believed could happen. Now, she’s watching it unfold in real-time as she steadily carves out her space in the industry.

 

 

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Coquette Beauty: The Soft, Flirty Makeup Trend Dominating Our Feeds

There’s a new kind of flirt in town and she’s soft, dewy, and dangerously charming. Coquette Beauty, the viral aesthetic dominating TikTok and Instagram, is all about blushing cheeks, glossy lips, and a touch of innocent glam that feels equal parts playful and powerful. Inspired by hyper-feminine icons, vintage romanticism, and that “just-fell-in-love” glow, the look leans into soft pinks, subtle shimmers, and doll-like features. It’s a visual love letter to the art of being delicate but never dull.

 

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